Ecommerce Marketing Calendar 2017

If you are looking for the most effective way to align your online marketing strategy with key dates in the calendar, read on...

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Here at Pebble we want our customer to drive sales online, therefore we have put together an overview for 2017 on what you should look out for and help build up a solid marketing strategy for this year.

The idea behind this is to align offers for your customers based on key calendar dates. We have also put a handy image below:

2017 calendar image of ecommerce marketing events


JANUARY:
Start of the year, lots of people are focussing on sports & fitness

FEBRUARY:
This is a big month, events falling into February including Valentines Day, Pancake Day & London Fashion Week. People are also starting to think about doing their spring cleaning at home


MARCH:
Here we have the following things taking place including World Book Day, Mothers Day & St Patricks day. People are also starting to get out into the garden


APRIL:
Spring is definately on, here we see Weddings, Easter & The London Marathon. We start to see more outdoor sporting events on


MAY:
Expect to see the following happening in May including Camping, Music Festivals, BBQs & Picnics. You can also look forward to Eurovision & The French Open


JUNE:
We are now entering Summer (proper), events include Fathers Day, Wimbledon, end of School Summer Balls/Events. Your Summer sales should be on (40% OFF)


JULY:
Expect to see: End of the school year, University Graduations, Summer holidays. You will also see the Tour de France taking place

AUGUST:
Often a quiet time for business but you can expect to see: The Great British Bake Off (yay!)


SEPTEMBER:
Things are starting to gear up again with London Fashion Week, kids going back to school (yay!), back to Uni & Freshers Week

OCTOBER:
We are now ramping it up with these events, Halloween, Buy British Day, Winter fashion and accessories are launching


NOVEMBER:
We are now getting busy, you can look forward to: Fireworks Night, Black Friday & Cyber Monday. You should look to wipe 20% off your prices to move stock


DECEMBER:
The height of your trading season, expect to see these in December: Christmas Day, Boxing Day, Winter Sales on & Winter sports season


We hope this has given you a good steer on how to align your marketing to increasing sales on your website.
For more information about effective ecommerce solutions please contact Pebble on 01733 902070 or email us via our contact form.

Ecommerce Marketing Calendar 2017

Posted in Ecommerce by on 06 January 2017

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Ecommerce Marketing Calendar 2017 Ecommerce Marketing Calendar 2017 If you are looking for the most effective way to align your online marketing strategy with key dates in the calendar, read on...

Here at Pebble we want our customer to drive sales online, therefore we have put together an overview for 2017 on what you should look out for and help build up a solid marketing strategy for this year.

The idea behind this is to align offers for your customers based on key calendar dates. We have also put a handy image below:

2017 calendar image of ecommerce marketing events


JANUARY:
Start of the year, lots of people are focussing on sports & fitness

FEBRUARY:
This is a big month, events falling into February including Valentines Day, Pancake Day & London Fashion Week. People are also starting to think about doing their spring cleaning at home


MARCH:
Here we have the following things taking place including World Book Day, Mothers Day & St Patricks day. People are also starting to get out into the garden


APRIL:
Spring is definately on, here we see Weddings, Easter & The London Marathon. We start to see more outdoor sporting events on


MAY:
Expect to see the following happening in May including Camping, Music Festivals, BBQs & Picnics. You can also look forward to Eurovision & The French Open


JUNE:
We are now entering Summer (proper), events include Fathers Day, Wimbledon, end of School Summer Balls/Events. Your Summer sales should be on (40% OFF)


JULY:
Expect to see: End of the school year, University Graduations, Summer holidays. You will also see the Tour de France taking place

AUGUST:
Often a quiet time for business but you can expect to see: The Great British Bake Off (yay!)


SEPTEMBER:
Things are starting to gear up again with London Fashion Week, kids going back to school (yay!), back to Uni & Freshers Week

OCTOBER:
We are now ramping it up with these events, Halloween, Buy British Day, Winter fashion and accessories are launching


NOVEMBER:
We are now getting busy, you can look forward to: Fireworks Night, Black Friday & Cyber Monday. You should look to wipe 20% off your prices to move stock


DECEMBER:
The height of your trading season, expect to see these in December: Christmas Day, Boxing Day, Winter Sales on & Winter sports season


We hope this has given you a good steer on how to align your marketing to increasing sales on your website.
For more information about effective ecommerce solutions please contact Pebble on 01733 902070 or email us via our contact form.

Contact Pebble

  • Pebble Ltd (Peterborough)
    26 Tesla Court
    Innovation Way
    Peterborough
    PE2 6FL
    Tel: 01733 902070
  • Pebble Ltd (Kings Langley)
    The Old Chapel
    69 Primrose Hill
    Kings Langley
    WD4 8HX
    Tel: 01442 505878