Google have announced something very different today that could help you get noticed more. These new features will allow companies to track and tweak the links in your AdWords ads that appear in Google’s search results.
Google have said that advertising is still one of the big revenue for Google, last year it was nearly 89%.
But still Google continues to strive to improve and re invent with videoconferencing systems, cloud infrastructure, wearables, and other products and services.
For most companies AdWords is still the key to getting their products and services to their target market’s, so any new features are worth looking at and see where these new features can benefit you and your business.
It certainly does look like these new “Upgraded URLs” will make things allot easier for advertisers, If anything it will save you time.
So what’s in the detail I here you ask “With destination URLs” Whenever you need to adjust tracking your ads, you have to go in and update your entire destination URL, with Google AdWords product manager. This then triggers a re-review of your entire destination URL and then as if by magic your ads stop running until your URL is re-reviewed, this causes you to lose time and money.”
Upgraded URLs should help to decrease load times for your web pages you want to send people to.
And the new system allows you to drill down and find out where people are when they clicked on any of your ads.
So lets see just how this new change influences our returns on investment, if you would like to know more just contact us and we would be happy to help explain just how this could increase your return on investment and time